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- What are your goals? What skills, experiences, insights do you possess that make you unique and how do they connect with what you want to achieve? What concrete steps have you already taken and what additional measures do you plan to take to make your goals a reality?
- Next, outline your plan to create a network that will help you achieve your objectives. You can begin by presenting an assessment of your current network (use the Uzzi and Dunlop HBR article as a guide) before discussing how you plan to broaden your circle of contacts.
- You also need to discuss how you will be managing your online presence. Be as detailed as possible. For example, at this point you have a LinkedIn profile and perhaps a couple of connections. How are you going to expand your network to help achieve your goals? By asking people for introductions? By joining groups that share your interests? If you have come to the conclusion that you don’t need to maintain a prominent presence online, elaborate on your reasoning behind this decision.
- Finally, what is your plan to sustain your network, and online presence?